From PlayStation, Sony Got Big Profits

Japan has an electronics company called Sony. The quality of the goods produced by the company is no longer questionable. In the financial quarter of the second fiscal year, Sony posted an increase in operating profit to reach 346.4 percent in the year-on-year. In the past year, Sony had a profit of ¥ 45.7 billion or about US $ 400,885. This year, its profit increased to ¥ 204.2 billion or approximately US $ 1,790,400.

Profit that much, Sony feels that figure is beyond the expectations of the company. Playstation has an important influence in increasing the profit received. For a long time, the Platstation was considered a great business. Through the game FIFA 18 and Unchartered: The Lost Legacy and hardware sales, able to increase earnings in the last quarter. In its pocketbook, Sony claims that the gaming and network services sector posted profits reaching 433.2 billion yen, up 35.4 percent from a year ago.

During the three-month period ended September 30, Sony posted a 2.06 trillion yen profit. Based on data from Reuters, this result exceeded the target of only ¥ 1.86 trillion yen, including achievement of 22.1 percent compared to last year. In the second quarter of this, Sony's opinion jumped up, from ¥ 10 to ¥ 12.5.

Kazuo Hirai, Sony's chief executive, said Sony is "turning around" its business. Several emerging businesses will be downsized, as their business will be focused on driving businesses that have great advantages, such as PlayStation. It started in the Kumamoto earthquake. Sony's semiconductor business gained 49.4 billion yen from 4.2 billion yen.

Sony said that the benefits derived from increased sales of image sensors for mobile products that can be applied to smartphones around the world. After reaching the target, Sony's share increased by 2.7 percent, then increased again to 35 percent until this year. Sony has invested funds for VR Technology and Artificial Intelligence (AI). Kazuo Hirai revealed that Sony will always create innovative products for its customers.

Sony's shares are currently up about 2.7 percent after the achievement and up 35 percent this year. Sony has invested in VR technology and artificial intelligence (AI).
Kazuo Hirai said that Sony will continue to create a fun product for its customers.

"Sony is committed to making innovations both on traditional products and products from completely new ideas, sometimes crazy ideas but those ideas will surprise our customers," Hirai said.

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